Adoring Florence Pugh is your newest and largest source for everything about Florence Pugh. You may know her for her role as 'Amy March' in Little Women that she got a best supporting actress Oscar nomination for or more recently in the MCU as 'Yelena Belova' in the hit movie Black Widow and the TV Show Hawkeye. Here you'll find all the latest news, videos, interviews, high quality photos, and more.
Spotlight on ... Florence's J.Crew Campaign
"I would describe my style as completely different every day. I love color. I love being bold. I’m excited by change and by shocking people."

Shop Collection Video Photoshoot

Florence Pugh Shapeshifts Again, This Time For A New J. Crew Campaign

Elle – Florence Pugh, perhaps unintentionally, maintains a fervent flock of style devotees. They’ve strung up Instagram accounts, Tumblr pages, and aspirational essays in her honor. But none of the many (many) eyes tracking the actress’s every sartorial whim seem to sway her. Does the pressure of the world’s style tabulation ever make Pugh rethink her wardrobe choices?

“You know what? I wish it did,” she joked on a call with “I’ve been able to adapt to my grown-up lifestyle with my ability to wear certain brands, but I’ve known from a very young age that it didn’t really matter where [the clothes] were from as long as it made me feel good and looked right.”

This unapologetic soul-searching epitomizes Pugh’s styling, which she changes up so often as to make her something of a fashion enigma—or, at least, a case study in how style needn’t feel permanent to be profound. “I don’t [look] the same way every single day,” she says. “I am too greedy for that. I want to be everything, and I want to look like everything, and I want to change my personality every single day.”

Yet that courage also lends a gloss of timelessness to Pugh’s look, despite its many shapes and forms. Take, for instance, her first campaign with J. Crew: Pugh’s partnership with the brand acknowledges its decades-long foothold in fashion. The brand is well-recognized for its classic basics, a focus on high-quality materials crafted at a mid-range price point. The staples of J. Crew’s catalogues aren’t reinventing the wheel, but that dependability is exactly what makes them such intelligent pieces to experiment with. The spring collection, in particular, features elegant suiting separates, cropped cashmere tops, linen trench coats and trendy accessories—such as these raffia-wrapped geometrical earrings—in a range of whimsical pastels and sages.

There’s an approachability to these pieces that Pugh appreciates: “Every single person I spoke to has had J.Crew items in their wardrobe for the last 10 years, 5 years, whatever. They dress their children [in it]. It’s a brand that people feel safe with because it understands their shape and their mood and who they are today.”

Now—at least who Pugh is today—the actress is drawn to looks touted by Cynthia Erivo and Tessa Thompson, as well as designer Harris Reed, each of whom she cites as style influences. “I think [Erivo’s style] is so daring,” she says. “My stylist always says ‘Fashion is there to be fun.’ And for me, Cynthia Erivo is definitely someone that never holds back…Same for Tessa Thompson. I mean, you cannot put one of her red carpets next to the other and say that it’s the same person coming out.”

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Florence Pugh on Changing Up Her Hair and Her ‘Fits With J.Crew

Vanityfair – Florence Pugh is oft-described as “a chameleonlike” actor and a boon for ensemble casts. But off-screen, while playing the part of herself on red carpets, at events, and generally being Florence Pugh, gone is the delicate balance that it takes to hide away in character. That is, she’s all brightness and big swings when it comes to her personal costuming.

“I think for me, I’ve always been one to be very bold. I liked turning heads even as a kid and, uh, ‘turning heads’ doesn’t even necessarily mean that I look good,” Pugh joked on a recent phone call with Vanity Fair. “When I started getting dressed up and going to events and going to red carpets, I remember my siblings reminding me like, Hey, do you remember when you would only wear neon colors and cover your face with paint? And that wasn’t that long ago!”

“It can be a very daunting thing to express yourself in that way,” she added. “But I think I’ve taken a page out of my childhood book, which is like, you have to find a way to show who you are. What a beautiful way to do that in clothing. If there’s anything that I’ve learned over the years, it’s that I can’t lose that. And if there’s anything I’ve learned from my stylist it’s that sometimes too much is too much. So I’ll give that one to Rebecca [Corbin Murray].”

The star of Little Women, Midsommar, and Black Widow now also stars in J.Crew’s latest campaign. The partnership between the young Brit and the American legacy brand was immediately simpatico, and she felt the campaign was a full reflection of herself. Besides pulling in her beloved bright colors and bold shapes, the brand gave her carte blanche on her hair style. She loves to change her hair, she told V.F., but often it’s not up to discretion. This was an opportunity to express herself rather than hew to the demands of a project. She went for a bit of a blonde shag.

“Well, most of the time, [I change my hair] because I’m doing a job, so I’m doing an acting gig and I’ve always been someone that’s had a lot of hair and I’ve never mind changing it. So I’ve always been quite adamant about not wearing a wig. That’s never been weird for me that I change my hair a lot.

“For J.Crew, that was the first time in a long time that I had really made a decision that was for me and for how I wanted to be seen. I haven’t been given the luxury of that because, you know, I do go from job to job sometimes and I need to be whatever a character the job needs to be. For that J.Crew shoot, I was very grateful that I could express the new side of me and guess what? In months time, I had to dye it back to brown. But that’s just the life of an actress.

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Florence Pugh on style, art & creativity

Where does @florencepugh find inspiration for getting dressed and getting creative?
We asked, she answered…

Florence For JCrew

Florence has become the new ambassador of the clothing shop JCrew, The first photoshoot and commercial for it have been released and Florence looks amazing and I wish she had kept the blonde hair so much. You can visit her page on the site Here and maybe pick up some of the things Florence had on.